Approach to Real Estate
me, real estate is a process. It begins at our earliest
memories of what it means to be home--the sights, the
sounds, the feelings we got when we were a child living
inside our parent's house. For some this was a place to
share with family and friends; for others a sanctuary--a
place to be private, to retreat, to contemplate. For some it
was a place to display the accoutrements of success; for
others, little more than a utilitarian shelter that provided
enough space to eat and sleep. Whatever home means to you,
it began with those childhood memories and matured as your
life experiences matured.
What does "home" mean to you?
If buying real estate is a process, then I strive to be
there every step of the way. For me, real estate is deeply
rooted in relationships. It is not a one-time handshake.
I'll show you what programs are available as a first-time
home buyer. I'll suggest a plumber when you are clueless
about fixing that leaky faucet; I'll help you find a second
home when you have outgrown the first; I'll offer advice
when its time to refinance; I'll recommend an architect when
you want to convert the attic into a play room; I'll help
you search when you're considering a vacation property; and
I'll be there when its time to sell, pack away the memories,
and consider your retirement choices.
Real estate as a process
My approach to real estate is simple: real estate is a
process, and my business is built on successfully assisting
you with every single relevant step along the way. I will be
there for you, both as you change and as your real estate
needs change. Moreover, I recognize that "home"
means different things to different people at different
times in their lives. My success is predicated on knowing
first what benefits my clients want out of a home and then
showing you only those homes that meet your specific needs.
I truly believe good agents are made, not born. The basic
skill set required to be good in real estate is taught.
However to be truly distinctive requires something more.
I have found that agents of distinction are not afraid to
challenge themselves. They draw upon a breadth of life
experiences--like my own--that have honed their analytical
skills, presented opportunities to polish their negotiating
technique, and left them skillful in reading people and
sensitive to people's needs. Moreover, quality agents
recognize that distinctive reputations can only be built by
providing superior service and sound advice to each and
every client, each and every time, consistent with a set of
principles that define their business.
My guiding principles
There are six principles that guide my business. I call
it my client's "bill-of-rights". My clients are
entitled to the following:
- I offer choices. I consider it my job to give my
clients information, offer them choices, and let
them decide. I will never pressure you into doing
something you are not comfortable doing.
- I do what I say I will do. Simply put, I walk my
- I will not try to be all things to all people. I
stay within the bounds of my expertise. When factors
dictate that I stretch outside of it, I will seek
counsel from another expert on my team, or refer you
to a third party
- If I do not know the answer, I will say so. Give
me 48 hours and I will get you an answer, or at
least I will tell you when an answer will be
- I will only show you homes that fit your needs and
are within your price range. If after five or six
showings we are not close to a final choice, it is
because I misinterpreted your needs or it does not
exist. We will sit down and reevaluate.
- I cannot guarantee a problem-free transaction.
Every transaction is different. Every transaction
involves humans and humans make mistakes. I will
attempt to minimize problems by assuming that
everyone involved will not always do their job, and
manage the process accordingly. When problems do
occur, I pledge to address them quickly and
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